British American Tobacco Caribbean - British American Tobacco Caribbean

British American Tobacco Caribbean is a multicultural cluster of organizations, which is strengthened by the diversity of its people and the markets that it comprises.

We are part of British American Tobacco (BAT) group, a leading tobacco company, with brands sold in more than 150 markets globally.

British American Tobacco Caribbean, was formed with the purpose of maximising competitive advantages and consolidating process, quality and consumer satisfaction.

At the beginning of the 1990’s, the business environment underwent deep changes as globalisation and free trade characterised the world economy. The main economic blocks came into existence and as such trade barriers were eliminated and global brands strengthened their presence.

Aware of this trend, British American Tobacco companies in the region resolved that the best way to ensure competitiveness was by creating a management team to integrate strategies, structures, and operations in the region.

The British American Tobacco Caribbean includes:

•  Carreras Limited
•  Demerara Tobacco Company Limited
•  West Indian Tobacco Limited

These three (3) organizations have responsibility for the markets in Trinidad and Tobago, Jamaica, Guyana and Suriname as well as a group of twenty (20) islands including the OECS, Northern Caribbean, the French Overseas Territories and the Netherland Antilles.

To learn more about these companies, please visit the relevant links below:

Carreras Limited 

West Indian Tobacco Limited 

Demerara Tobacco Company Limited